JOIN NY Times #1 BESTSELLing author, PODCASTER, LEADERSHIP INSTRUCTOR, ENTREPRENEUR JOCKO WILLINK
“Now, a couple things about the muster. Okay, this is different. Okay? This isn’t a feel-good seminar to pump you up. That is not what’s happening at the muster. If you want that, don’t come.
I’m not saying you won’t be pumped up, I’m not saying you won’t be motivated, but don’t come if that’s what you’re looking for. There’s not going to be any chanting. Okay?
There’s not going to be any communal promises and that kind of stuff. That’s not happening there. You’re not going to fill out a dream board. Okay? That’s not happening. Don’t come to the muster if that’s what you want.
That’s not what the muster is. This is practical tactics, tactics and strategies. Practical things that will help you lead your team and will help you lead yourself. So, if that’s what you want, then come to the muster.”
-JOCKO WILLINK
“Now, a couple things about the muster. Okay, this is different. Okay? This isn’t a feel-good seminar to pump you up. That is not what’s happening at the muster. If you want that, don’t come.
I’m not saying you won’t be pumped up, I’m not saying you won’t be motivated, but don’t come if that’s what you’re looking for. There’s not going to be any chanting. Okay?
There’s not going to be any communal promises and that kind of stuff. That’s not happening there. You’re not going to fill out a dream board. Okay? That’s not happening. Don’t come to the muster if that’s what you want.
That’s not what the muster is. This is practical tactics, tactics and strategies. Practical things that will help you lead your team and will help you lead yourself. So, if that’s what you want, <span style=”color: #ff0000;”><strong>then come to the muster</strong></span>.”
-JOCKO WILLINK
APRIL 3-5, 2023 | ORLANDO, FL
Muster is a two-day premier leadership training seminar led by Jocko Willink and Leif Babin, co-authors of the #1 New York Times bestseller Extreme Ownership: How U.S. Navy SEALs Lead and Win, and the rest of the Echelon Front leadership team.
Based on the principles outlined in Extreme Ownership, the instructors guide attendees through the principles and strategies of leadership that lead to victory through highly engaging sessions and one-on-one interactions.
The MUSTER is for any person from any walk of life who wants to learn practical leadership, strategies, and tactics for all levels of leadership in every field.
 $2595.00 PER PERSON
APRIL 3-5, 2023 | ORLANDO, FL
Muster is a two-day premier leadership training seminar led by Jocko Willink and Leif Babin, co-authors of the #1 New York Times bestseller Extreme Ownership: How U.S. Navy SEALs Lead and Win, and the rest of the Echelon Front leadership team.
Based on the principles outlined in Extreme Ownership, the instructors guide attendees through the principles and strategies of leadership that lead to victory through highly engaging sessions and one-on-one interactions.
The MUSTER is for any person from any walk of life who wants to learn practical leadership, strategies, and tactics for all levels of leadership in every field.
 $2595.00 PER PERSON
JOIN JOCKO IN ORLANDO
HIGHLIGHTS:
TRAINING | EDUCATION
Training and education on Extreme Ownership leadership principles and their application to business and life
FIRETEAM EXERCISES
Small group, practical application exercises of leadership principles
ACCESS | ENGAGEMENT
Informal, no-holds-barred conversations, Q & A, and engagement with Jocko, Leif and entire EF Team throughout the conference
NETWORKING | SOCIAL
Interact and engage with leaders at every level, from all industries, who want to get after it
GET AFTER ITÂ
Optional 4:15 AM Workouts and Brazilian Jui-Jitsu with Jocko, Echo Charles and MMA Legend Dean Lister
THE MOST IMPORTANT THING
When we talk about leaders, we are not only talking about senior leaders. We are not only talking about leaders in charge of 5,000 or 500 people. We are not only talking about leaders that are in charge of 50 people or 5. We are talking about everyone—everyone is a leader—even the front-line worker who takes ownership of their part of the mission and executes.
It was leadership at every level that brought victory in the Battle of Ramadi, and it is leadership at every level that brings success to any company or team. So, when we talk about leaders, no matter where you are in the hierarchy of your organization, we are talking about YOU.
Without leadership, nothing happens, and with bad leadership, the wrong things happen. Victory cannot be achieved without leadership, which is why we say leadership is the most important thing on the battlefield, the most important thing in business, and the most important thing in life.
TAKE OWNERSHIP
LOCATION:
OMNI AT CHAMPIONSGATE
1500 Masters Blvd, Championsgate, Orlando, FL 33896
DRESS CODE:
From board shorts to the board room, you won’t find any stuffy suit and tie dress requirements at Muster. Come as you are, dressed comfortably to learn, lead, and win.
MUSTER equips individuals and teams with the tools and the mindsets to identify problems, take ownership of them, find solutions, and implement them to LEAD AND WIN.
COME LEARN TO LEAD & WIN WITH US IN ORLANDO.
$2595.00 PER PERSON
LEADERS HAVE ALREADY ATTENDED
US STATES
COUNTRIES
INDUSTRIES
The instructor-led sessions throughout the day begin with the core principles of leadership and the Laws of Combat.
These principles were learned in combat, but the Echelon Front instructors relate everything to leadership in oneself, life, relationships, and work.
Attendees at the MUSTER have opportunities throughout to interact with all of the Echelon Front instructors one-on-one, along with engaging with other attendees – leaders from every walk of life.
GET READY TO LEAD AND WIN
General Sessions are led by Jocko Willink, Leif Babin, and the rest of the Echelon Front Instructor Cadre.Â
DAY ONE
6:00pm-8:30pm
OP ORDER – Check-In and Meet and Greet
4:45am – PT – Workout
7:00am -7:55am – OP ORDER – Check-in continued
8:00am-12:00pm – General Session 01
12:00-1:00pm – REFUEL – Lunch
1:00pm-4:30pm – General Session 02
5:00pm-7:00pm – REFUEL – Dinner on your own
7:00pm-9:00pm – TARGET INTERDICTION – Happy Hour/Meet & Greet
DAY THREE
4:45am – Physical Training
8:00am-12:00pm – General Session 03
12:00-1:00pm – REFUEL – Lunch
1:00pm-3:30pm – General Session 04
5:00pm-7:00pm – REFUEL – Dinner on your own
7:00pm-9:30pm – Intro to Brazilian Jiu-Jitsu
*All events are included in the ticket price; attendance is optional
MUSTER | TOPICS COVERED
COMBAT LEADERSHIP:
LESSONS LEARNED FOR WAR, BUSINESS AND LIFE
THE LAWS OF COMBAT:
Cover and Move
Simple
Prioritize and Execute
Decentralized Command
MINDSETS FOR VICTORY:
Default Aggressive
Innovate and Adapt
Humility: Check Your Ego
Discipline Equals Freedom
Extreme Ownership in Everyday Life
Know your Mission – The Why
IMPLEMENTATION:
Training for the real world
Planning – Strategic and Tactical
Taking care of your people
Assessments
Leading up and down the chain of command
The OODA Loop
The Dichotomy of Leadership
MUSTER | KEY TAKEAWAYS
- Increased ownership of problems and solutions.
- Build and maintain strong relationships
- Work cross-functionally to accomplish the mission
- Communicate effectively up, down, and across the chain of command
- Simplify plans and increase efficiencies
- Prioritize daily tasks as well as long-term strategic initiatives
- Empower others to solve problems and LEAD
- Subordinate their ego in support of the broader mission
- Adapt to changing environments
- Make decisions amidst uncertainty and chaos
- Take ownership and solve problems, in business and in life
“It’s a concentration of leaders from a wide variety of different backgrounds and industries, so you get a convergence of knowledge in a small area. It’s highly interactive, not just between Echelon Front and the people who are attending, but between the attendees themselves.”